Visual direction and content production for a cocktail channel built together with my husband, growing to 18K+ followers on Instagram and 70K+ on TikTok, with one video reaching over 1.5 million organic views. I handled the styling, lighting, and shooting across both stills and video, developing a visual style built around action shots, pours, garnishing, and close, detail driven moments that made the drinks feel alive rather than staged. The channel's growth eventually led to direct inquiries from beverage brands and projects.
